Baas Framing Studio - Madison Art Collective

  • New rebranding website for Baas Framing Studio
  • Madison Art Collective Gallery page
  • Individual artist page
  • Artist gallery management page

Problem:
Baas Framing Studio and Madison Art Collective relaunched themselves with a new interior, a new mission, and a new website. They also changed the format of their art gallery from a single featured artist to an ongoing gallery collective. They needed the website to keep pace with their new look, allow them more control of their website content, and distribute some of the ownership to the artists themselves.

Solution:
The new website look reflects the spaciousness of their studio space and the framing knowledge and care they bring to each framing project. The Madison Art Collective gives each artist an individualized space on the website that allows them to match the online gallery to the art pieces available for sale at Baas. The new website gives more editing control to the Baas staff and less need for expensive web updates. Still to come: blog and social media integration with existing Facebook page.